July 23, 2019
Training and Development 23 October 2018
5 Steps to Help Stay-At-Home Moms Set Up a Successful Business
Eva Benoit
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When you are a stay-at-home mom, it can be challenging to find a career option that gives you the freedom to take care of your children. Many stay-at-home moms have started turning to small home business opportunities to help earn extra income and help them feel like even more of a boss than they already are. 

I did this six years ago when I left my job as an office manager to not only help myself, but pursue my dream of being a life, career, and overall wellness coach. If you are ready to take charge and start your own business, then you need to know what it takes to become a successful mompreneur, and I have several tips to share. 

Find a Home Business That Fits Your Life 

As a mom, you already have the most important job in the world, so you have to make sure your first business is one that is primed for success. To get your feet wet in the business world, look for a business model that allows you to explore your career passions without a lot of risks of overhead. 

Many moms find peer-to-peer sales to be a great fit for them, but you should also look into options such as drop shipping. With a drop shipping business, you are only responsible for listing products and working with customers. There is no inventory to store in your home,  and you never have to worry about getting to the post office to send packages yourself. Best of all, the start up costs are minimal, which is great when you are managing a family budget. If you are interested in launching a drop shipping business, you can refer to this guide to find out how to get started. 

Pet sitting is another option for stay-at-home moms who are looking for a low stress, low cost way to earn some extra income. You can check out sites like Rover for more info on becoming a sitter and what you should consider first. The truth is, if there is anything you are remotely good at, pursue it. I absolutely love helping people, and I’m always the one that family and friends turn to for advice in stressful situations. From this realization I explored becoming a life coach, and the rest is history.

Create a Dedicated Workspace at Home

Taking orders and completing freelance work from your couch may seem like a smart option. But when you work in a room with distractions, like the television, your kids’ toys or even dirty dishes, you are much more likely to get distracted. Try to find a corner or room in your home where you can organize a functional, but stylish, home office space. Use bulletin and dry erase boards to keep yourself organized. 

If you have some extra time, you can look for thrift store finds to upcycle into cute office furniture, too. For businesses that involve making crafts, find a room where you can organize a table and some good light to work under, and use carts to easily keep order of your supplies. Check out this post if you need help finding a manufacturer or supplier for your crafts.

Schedule Time in Your Day to Focus on Business

One of the toughest parts of being a mompreneur may be finding time to do work, and work only. But reserving time to solely focus on your business “to-do” list makes it easier to concentrate and maximize your productivity. You can use productivity apps and calendars to further organize your tasks during these busy work times. Treat these hours just as you would if you were reporting to a physical office. Don’t allow others to take up this time and make sure your children have something to occupy them if they are not in school. 

Speaking of kids, make sure your office is an off-limits area. As a mom myself, I know how quickly kids can turn an organized room into chaos, but there’s just something about pens and sticky notes that they can’t get enough of. I set up a desk area in their playroom with notepads, pencils, highlighters, and a desk calendar so they can be just like mom without turning my office into a mess.

If you are having a hard time focusing on work at home, try a change of scenery! There’s a reason you see so many people typing away on laptops in Starbucks and other coffee shops. When you go somewhere with a sense of purpose, you are more likely to tackle your tasks. So next time you need some focused work time, try grabbing a latte, plugging in your headphones and maximizing your productivity in a new place. 

Plan and Prep to Save Time During The Week

Another challenge for working stay-at-home moms is setting aside time to focus on business without taking away from responsibilities around your home and errands. If you have errands to run, like grabbing groceries, try out some of the newer home delivery apps to save yourself some time. Stores including Costco and Target often offer free delivery through apps like Instacart and Shipt, with a minimum order. 

You can also carve some time out during the week by prepping around your home on weekends. Reserve some time on Sunday to tackle any laundry or major cleaning that needs to be completed. Lay out a week’s worth of outfits for yourself and the kids to make mornings more streamlined. 

You can also do a little meal prepping to help out with dinner and breakfast for your family. There are tons of crockpot recipes and meal prep options that are sure to make your family happy and help you have more time during the week. 

Don’t be afraid to let the kids chip in either. My children always want to help, and I was wary at first, but a sandwich-making assembly line makes everything so much quicker. Quick tip: You can freeze sandwiches to make packing lunches a breeze.

Market Your Business Fast With Social Media 

Marketing used to be one of the toughest parts of running your own business. Connecting with clients and gaining exposure for a company meant long hours in meetings and tons of money spent on advertising. But with the popularity of social media sites including Instagram, Facebook, Snapchat and Pinterest, you can market your small business with minimal effort and pretty much zero costs. 

Be strategic in your social media marketing, and you should only need to make a few posts each month to reach potential clients and boost your business’s visibility. When you work with clients, and you are connected with them on social, make sure you provide excellent customer service and don’t be afraid to ask for reviews and posts from happy clients to help market your business.

If you’ve got what it takes to be a successful stay-at-home mom (and you totally do!), then you have more than it takes to be a successful business owner. You know how to organize a schedule, negotiate with tough customers and even how to balance a tight budget, so setting up a small business should be a snap. All you really need is a few hours a week, some careful planning and a positive attitude to be the boss of your business, while being a boss at home. Good luck with your new business!

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Eva began her career as an office manager, which actually started her journey to becoming a life coach. She left the office for the last time to pursue being a life, career, and overall wellness coach and has been living her dream ever since. Find out more about her work at https://evabenoit.com/blog/